Field of digital marketing.

 Lack of talent in the field of digital marketing

The demand for digital marketing professionals in the country is increasing and the shortage of talent is increasing. According to the Marketing Hiring Trend analysis, most companies prefer to hire digital marketing professionals because the availability of talent is not good enough. ..

The demand for digital marketing professionals in the country is increasing and the shortage of talent is increasing. According to the Marketing Hiring Trend analysis, most companies prefer to hire digital marketing professionals because the availability of talent is not good enough.

Most companies prefer digital marketing, which offers very low cost marketing. Not only low cost, easy to use, and instantaneous reach of customers, this marketing method. Thus, all businesses, including small, medium or large companies in the country, are hiring digital marketing professionals.

Best Career Choice?

By 2020, the digital marketing industry is expected to create more than 20 lakh jobs. Not surprisingly, there are not many digital marketing professionals in the country. Thus, those who already specialize in the subject will have a better chance in the future, according to employment sector experts. You can search job sites to look for demand for this position. There are over 18,000 digital marketing profiles on Naukri.com.

What posts?

There are Digital Marketing Executive, Digital Marketing Specialist, Social Media Marketing Manager, Search Engine Optimization Specialist, Search Engine Marketer, Content Marketer, Affiliate Marketer, Inbound Marketer, Email Marketing Specialist, Web Analytics.

    * The highest demand for digital marketing right now.

    * No specific qualification required. I mean, Engineering, BTech, MBA etc are not required. Any graduate can learn digital marketing skills.

     * Five Skills Required: Communication skills, creativity, networking, analytical skills and innovation are essential for success in digital marketing.

Digital Advertising Marketing Facebook Mobile Application Development Services

With the trust of our customers, PLAN-B is proud to be the solution for your business. We have a team of mobile app developers, web developers and digital marketing planners ready to assist you.

Digital Advertising Marketing

Today, more than 7 million Cambodians use Facebook in Cambodia, which is equivalent to 30% of the total Cambodian population. It is a great opportunity to promote our business with Facebook marketing on our competitors. The price is cheaper than advertising on TV, radio, newspapers, and more importantly, it can quickly increase the brand reputation of your brand and have a good relationship with customers. Contact us now to develop a Facebook marketing strategy and streamline your products and services to sell more and make more profit.

Chatbot

Reduce costs? Want to increase customer intimacy? Want your business to run 24 hours a day? Recently, almost all sales in Cambodia have turned to Facebook and Messenger, and more than 1.3 billion people use Messenger worldwide. Chabot can help you deliver your product / service to customers quickly and easily via text message.

Mobile application development

Quick and easy connection to information and solutions, which is usually based on the use of social media through mobile devices. So creating a mobile app for your business is a smart way to connect with your customers. Because it is so important to your business, we will help you develop the most attractive mobile app so that your customers can easily use your application.

Website development

We are highly committed to creating professional websites because we want to provide the best solution for online business and customer investment. A website that comes with an attractive look and design, good content, easy to use, which is the perfect point for running your business. We strive to provide the perfect, professional selection for our clients.

Branding Design

Making your business stand out and be recognized is the most important step to increase the value of your company. In addition, a good brand design for the company is to help the public recognize your business and services faster. At the same time, the logo of a good company sets clear guidelines for the whole team to work towards a common goal. Along with our services, we also offer honest discussions and consultations on how to make your company branding more meaningful.

The main difference is digital marketing vs social media marketing

The difference between digital marketing and social media marketing is simple. Social media marketing is part of a wider range of digital marketing. Social media marketing itself doesn't do digital marketing, as many people think. There are many subdivisions of digital marketing. The main difference between these two concepts is that digital marketing uses all available digital channels to communicate with stakeholders related to product promotion and awareness.

Internet marketing:

Popular internet marketing channels are content marketing using websites, social media marketing, search engine marketing, email marketing and internet banner advertising.

Non-Internet digital channels:

Digital channels outside the Internet are mobile marketing (SMS, MMS), digital billboards and television.

The tool depends on the nature of the product or service you want to promote, brand perception, audience, and so on. depending on factors such as For example, direct marketing with a website would be the best solution to promote luxury condominiums. The details are important.

What is social media marketing?

Social media has become a part of human life in urban cultures around the world. This is an integral and important part of digital marketing. Popular social media channels are Facebook, Twitter, Google, Pinterest, YouTube, Tumblr and LinkedIn. These media platforms have revolutionized socialization. Further, it turned it into an intersection of communication and trade. Social media marketing can be defined as any digital platform that connects people and helps them exchange information.

Advantages of using social media marketing:

• Fast connection

Communication through social media is fast, and if the content is engaging, it spreads the virus like an ice bucket test. Thanks to the use of a smartphone, the message is received immediately. Further, recipient feedback is also prompt.

• Economical

Compared to traditional marketing tools such as newspapers, magazines and outdoor billboards, social media marketing is not cheap. You can use social media as a free and free channel. Paid modes are paid advertising, advertising and targeted marketing that allow you to increase the effectiveness of the campaign. A proper campaign can bring more benefits than traditional marketing models.

• social orientation

Social media is a modern trend of people who know the Internet. Therefore, it should not be ignored. If an organization wants to be close to its customers, they need to have profiles on social networks. Many companies understand this idea and are moving to social media platforms.

• Access and control

The availability of social networks is growing every day. If a firm can provide a large base of followers, their advertising messages can be delivered to their followers immediately. Further, the connection can be received at any time by both the caller and the communicator. You can also see the number of recipients as opposed to TV or print ads.

 digital marketing and social media marketing?

We will now look at the differences between digital marketing and social media marketing. As mentioned above, it is important to remember that social media marketing is part of digital marketing. However, if we compare them, we can find the following differences:

Definition of digital marketing and social media marketing

Social media marketing: 

Social media marketing can be defined as any digital platform that connects people and helps them exchange information.

Digital Marketing:

 Digital marketing can be defined as the use of all available digital channels to communicate with stakeholders related to product promotion and information.

Functions and characteristics of digital marketing and social media marketing

Boundary

Social media marketing:

 Social media has limited boundaries on the Internet. It is necessary for the Internet to work, and the Internet restricts its access.

Digital Marketing:

 Digital marketing has a wide meaning. It has access to online and offline audiences and is not limited to the internet.

Convenience of components

Social media marketing:

 Only social media platforms, such as Twitter, Facebook, etc., are included in a social media marketing campaign. may include.

Digital Marketing:

 A digital marketing campaign can include components of digital platforms that can bring great benefits to a campaign.

Content marketing

Social media marketing: Social media marketing depends on the content of information, effectiveness and audience engagement.

Digital Marketing: 

Digital marketing is not highly dependent on content. In digital marketing, firms can focus entirely on advertising banners.

If the differences are understood correctly, organizations can choose the most appropriate tools according to the campaign. There is no doubt that digital marketing is a way to advance marketing communication. It will take up more space in the future. Social media plays an important role in this transformation.